1. Phone Survey - Lake Research Partners conducted a phone survey of 505 randomly selected Bay County Residents from January 17-22, 2012. Both landline and cell phone numbers were used in the survey.
2. Focus Groups - Lake Research Partners conducted three focus groups from April 11-12, 2012. The focus groups consisted of adults lacking preventive care, parents with children lacking preventive care and school personnel.
3. Online Survey - An online survey was conducted by the Bay County Health Department. this survey reached a total of 183 Bay County residents. This survey is not considered to be representative of the entire county, as respondents self-selected to participate.
4. Existing Data - Existing data, including information on morbidity and mortality, population, vital statistics, infant mortality, communicable disease, insurance coverage, employment, income and poverty were collected and analyzed by the Bay County Health Department.